The problem with meat

Photo by Matt Herron — Cooper Downs cattle resort

When I first heard about an advertising campaign in Australia, 30 or more years ago, created because of farmers’ concerns that Aussies weren’t eating enough red meat, I laughed a lot. I thought it was brilliant because the headline summed up exactly the sentiment and action required, Eat Beef You

--

--

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store